Reliance Trends comes to Vijaywada

Reliance Trends comes to Vijaywada

Reliance Trends, the apparel retailing chain of Mukesh Ambani’s Reliance Retail Limited, has opened its first store at Vijaywada, which happens to be the fifth in Andhra. Reliance Trends is on an expansion spree and trends outlets have already arrived at Hyderabad, Visakhapatnam and Guntur. Reliance Retail group is planning to take the number of stores to 10 by covering towns like Tirupati and Warangal.

The Vijaywada outlet of Reliance Trends has a spread of around 20,000 square feet and offers more than 100 Indian and international brands for men, women and kids. Addressing at the launch press conference on Tuesday, Reliance Trends chief executive Arun Sirdeshmukh said that they were bringing the best and widest collection of designs at affordable prices to meet the needs of entire family. “We are confident that the discerning consumers will welcome our latest fashion and high quality products. We offer these at reasonable prices,” he said.

Reliance Trends is chalking out major expansion plans. Arun Sirdeshmukh had said in mid Jan, “You will see now and for the next two years, our growth rate would be far higher than any apparel retailer in the market.” According to senior company officials, with their incredible price offering, Reliance Trends is on its way to transform the apparel industry in India. Reliance Trends remains the only apparel outlet unaffected by the economic downturn and with the launch of Vijaywada store, Reliance Retail is looking all set to expand aggressively, thereby strengthening its foothold over the Indian Apparel industry.

Stating that the store would offer many brands to meet the needs of all categories, Mr. Sirdeshmukh said renowned brands like Peter England, John Players, Contra by Indigo Nation, Shapes, Reid & Taylor, Belmonte, Oxemberg and so on were available. Apart from the ready-to-wear garments, the store also caters to consumers who prefer to shop for fabric and tailor their clothes. Reliance Trends offers its own collection alongside renowned Indian and International brands at the store. It also caters not just to the ready-to-wear consumers but also fabric lovers.